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Ƶ and UK forge deeper ties in trade, tourism and innovation

The Saudi Tourism Authority and VisitBritain signed a declaration of intent to collaborate and share expertise on domestic and international tourism in May 2024. (Supplied)
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The Saudi Tourism Authority and VisitBritain signed a declaration of intent to collaborate and share expertise on domestic and international tourism in May 2024. (Supplied)
Ƶ and UK forge deeper ties in trade, tourism and innovation
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The Saudi British Joint Business Council and E-Commerce Council at "The Role of E-Commerce in Strengthening the Saudi-British Economic Partnership" meeting in London in May 2023. (Supplied)
Ƶ and UK forge deeper ties in trade, tourism and innovation
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UK Secretary of State for Business and Trade Jonathan Reynolds during his visit to Riyadh in September 2024. (Supplied)
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Updated 08 December 2024

Ƶ and UK forge deeper ties in trade, tourism and innovation

Ƶ and UK forge deeper ties in trade, tourism and innovation
  • Kingdom has welcomed more than 165,600 British tourists since 2019
  • Trade reaches £17.6 billion ($22.4 billion) in year ending March 2024

RIYADH: Ƶ and the United Kingdom are solidifying their partnership through expanded collaborations in key sectors, including finance, trade, tourism and innovation.

The strategic alignment reflects both countries’ shared aspirations for economic growth and diversification, with Ƶ leveraging its Vision 2030 initiative and the UK seeking stronger ties in the Gulf region.

Recent high-level discussions underscore a mutual commitment to bolstering bilateral trade, setting ambitious targets, and fostering cross-industry synergies.




Lucy Frazer, Former UK Secretary of State for Culture, Media, and Sport

These efforts are underpinned by cultural exchanges, increased tourism flows, and cooperative initiatives in emerging sectors such as clean technology and heritage preservation.

According to data from the UK government’s Department for Business and Trade, total trade in goods and services with Ƶ reached £17.6 billion ($22.4 billion) in the year ending March 2024.

During a top ministerial meeting in Riyadh in September between Ƶ’s Minister of Commerce Majid Al-Qasabi and the UK’s Secretary of State for Business and Trade Jonathan Reynolds, officials discussed a target to increase bilateral trade to £30 billion ($39.6 billion) by 2030.

We’ve always had a very strong relationship, but that relationship is getting closer as Ƶ undergoes this huge societal and economic change.

Lucy Frazer, Former UK Secretary of State for Culture, Media, and Sport

After the meeting, Al-Qasabi noted the implementation of 79 initiatives in 13 economic sectors to strengthen Saudi-British relations that have led to more than 30 percent growth between 2018 and 2023.

“Economic growth is this government’s driving mission, and boosting trade and investment with some of the world’s biggest economies is crucial to that,” Reynolds said in a statement.

The Kingdom was the UK’s 23rd largest trading partner in the four quarters to the end of the year’s first quarter, accounting for 1 percent of total UK trade.

Chairwoman of the Saudi British Joint Business Council Jennie Gubbins spoke to Arab News in November 2023 and said that bilateral trade between Ƶ and the UK had increased 68 percent in the previous year.

She said at the time: “This is just a really exciting time. The relationship between Ƶ and the UK, I think, is better than I’ve ever seen it, and I’ve been working between the UK and the Middle East for a long time.

“People who don’t know what’s going on in Ƶ think maybe it’s oil stuff. but it’s all about … a huge growth in the technology (sector). Things like clean tech, fintech, healthtech, huge interest in all of those things,” Gubbins said.

She also said that the council uses Ƶ’s Vision 2030 as a “blueprint” to direct them toward the areas to focus on with continual growth.

Gubbins highlighted that Saudi mega-project NEOM opening its first international office in London is not surprising considering that Britons are the second-largest group of expatriates working at NEOM.

During a November event at the British Embassy, Neil Crompton, the ambassador to Ƶ, pointed out that the partnership between the two countries has expanded from traditional defense partnerships to include variable sectors such as tourism, people-to-people relations, and sports, especially since Vision 2030 was announced.

The tourism sector is an area of promising growth, with more British sports personalities, such as the cricketer Kevin Pietersen, visiting Ƶ and many Saudis regularly traveling to London for holidays.

“I think the affection between the two countries is amazing,” Crompton said. “Since we introduced the visa waiver system in June 2022, over 500,000 Saudis have used it to go to London, in addition to the 100,000 who already had a 10-year visa or another passport.”

At the Great Futures Conference in May, the Saudi Tourism Authority and VisitBritain, the UK’s national tourism agency, signed a declaration of intent to develop and grow tourism.

VisitBritain has predicted there will be 240,000 visitors to the UK from Ƶ this year, a 9 percent increase from 2019.

At the event, Saudi Tourism Minister Ahmed Al-Khateeb said that the Kingdom had welcomed more than 165,600 British tourists and issued 560,462 e-visas for British visitors since 2019.

The former UK Secretary of State for Culture, Media, and Sport Lucy Frazer told Arab News: “We’ve always had a very strong relationship, but that relationship is getting closer as Ƶ undergoes this huge societal and economic change.”

She added: “It’s so dynamic and it’s got so many ambitions for the future. And in the UK, we would like to be a strong partner in that. So we’re collaborating in a number of areas sharing knowledge, sharing expertise, sharing best practice.”

A heritage agreement between Historic England and the Saudi Ministry of Culture was also discussed to encourage joint training and sharing expertise in terms of the restoration of palaces and historic buildings.


KSrelief undertakes new food and medical initiatives in Africa

KSrelief undertakes new food and medical initiatives in Africa
Updated 28 September 2025

KSrelief undertakes new food and medical initiatives in Africa

KSrelief undertakes new food and medical initiatives in Africa

DUBAI: The King Salman Humanitarian Aid and Relief Centre (KSrelief) has launched and concluded several major relief initiatives across Africa this week, according to the Saudi Press Agency (SPA).
In Ouagadougou, Burkina Faso, KSrelief inaugurated a large-scale food security support project designed to help the country’s most vulnerable communities.
SPA reported that the program will distribute 38,900 food baskets, each weighing 40 kilograms and containing essential food items, reaching approximately 233,400 individuals across multiple regions.
The initiative forms part of Ƶ’s pledge to support the Lake Chad region, a commitment made during the 2024 Jeddah Donors' Conference. 
Meanwhile, in Nouakchott, Mauritania, KSrelief successfully concluded a voluntary cardiac surgery and catheterization mission held from September 18 to 25.
According to SPA, an 18-member volunteer medical team performed 28 open-heart surgeries, 95 cardiac catheterization procedures, and three transcatheter aortic valve implantation (TAVI) operations.
In North Kordofan State, Sudan, KSrelief also distributed 1,400 food baskets in Sheikan locality, the effort is a continuation of Ƶ’s long-standing humanitarian assistance in Sudan.


On World Tourism Day, Ƶ highlights sector’s role in Vision 2030

On World Tourism Day, Ƶ highlights sector’s role in Vision 2030
Updated 27 September 2025

On World Tourism Day, Ƶ highlights sector’s role in Vision 2030

On World Tourism Day, Ƶ highlights sector’s role in Vision 2030
  • Ƶ invests heavily to boost travel culture and open up broad horizons for global visitors

JEDDAH: Ƶ joined countries worldwide in celebrating World Tourism Day, observed annually on Sept. 27.

The day aims to raise global awareness about the tourism sector’s significant economic, social, cultural, and political value, and its role in supporting sustainable development through various events and initiatives.

Tourism acts as a powerful soft power, capable of reshaping economies and societies by expanding job opportunities, developing infrastructure, and fostering cross-cultural understanding.

The Kingdom has prioritized this sector within the goals of Saudi Vision 2030, investing heavily to promote comprehensive development, enhance the culture of travel, and open up broad horizons for global visitors.

Recently, a UN tourism official said that rich natural and cultural assets mean Ƶ had strong potential to become a leading destination for wellness tourism in the Middle East.

Tourism provides communities across the planet with their livelihoods. The worldwide tourism industry was worth $10.9 trillion in 2024, or 10 percent of the global economy, and is projected to contribute $11.7 trillion in 2025, supporting 357 million jobs in 2024 and an estimated 371 million in 2025.


Ƶ to bring global AI translation debate to Seoul

The King Abdulaziz Public Library. (SPA0
The King Abdulaziz Public Library. (SPA0
Updated 27 September 2025

Ƶ to bring global AI translation debate to Seoul

The King Abdulaziz Public Library. (SPA0
  • The morning session, “Artificial Intelligence and Emerging Technologies in Translation,” will be led by Yoon Eun Kyung, head of the university’s Arabic studies department

RIYADH: The King Abdulaziz Public Library will host an international symposium on artificial intelligence and translation in Seoul, bringing together experts from Ƶ, Morocco, and South Korea.

The event on Sept. 30 is titled “Translation and Artificial Intelligence: Opportunities and Challenges,” according to Saudi Press Agency.

It will be held at Hankuk University of Foreign Studies as part of the 11th King Abdullah bin Abdulaziz International Award for Translation.

FASTFACTS

• Organized by King Abdulaziz Public Library, the ‘Translation and Artificial Intelligence’ event will be held on Sept. 30.

• It will be held at Hankuk University of Foreign Studies in Seoul as part of the 11th King Abdullah bin Abdulaziz International Award for Translation.

Organizers said discussions will cover key issues for the industry, including the most effective AI tools for translators, ethical and copyright concerns, practical applications, and frameworks for responsible adoption.   

The program will begin with remarks from Faisal bin Abdulrahman bin Muammar, general supervisor of the King Abdulaziz Public Library, and Park Jeong-woon, president of Hankuk University.

The morning session, “Artificial Intelligence and Emerging Technologies in Translation,” will be led by Yoon Eun Kyung, head of the university’s Arabic studies department. 

Presentations include Yahya Al-Zahrani on emerging AI translation tools, and Woon Baek on optimizing human-machine translation workflows.

Buthaina Al-Thuwaini will tackle ethical questions in her talk, “Who owns the translated text? Ethical issues in the age of AI.”

The afternoon focuses on Arabic language challenges, with Mai Al-Rashed moderating discussions on Arabic-Korean translation complexities.

Kwak Sun Lee will present bilateral translation research, while former UN Arabic Translation chief Mohammed Didaoui will discuss strategies for responsible AI use.

The symposium will highlight the growing role of AI in reshaping translation, raising questions about professional standards, cultural nuance and intellectual property, while offering new tools for efficiency.

 


KSrelief, UNOPS to support children’s hospitals in Syria

KSrelief Supervisor General Dr. Abdullah Al-Rabeeah signed the agreement with UNOPS Executive Director Jorge Moreira da Silva.
KSrelief Supervisor General Dr. Abdullah Al-Rabeeah signed the agreement with UNOPS Executive Director Jorge Moreira da Silva.
Updated 27 September 2025

KSrelief, UNOPS to support children’s hospitals in Syria

KSrelief Supervisor General Dr. Abdullah Al-Rabeeah signed the agreement with UNOPS Executive Director Jorge Moreira da Silva.
  • The project, which is set to benefit 844,778 individuals, aims to enhance the capacity of high-quality emergency and essential healthcare facilities for children in affected areas

NEW YORK: The King Salman Humanitarian Aid and Relief Center and the UN Office for Project Services signed a joint executive program to support children’s hospitals in northern Syria with specialized medical equipment.

The signing took place on the sidelines of the 80th session of the UN General Assembly in New York City.

KSrelief Supervisor General Dr. Abdullah Al-Rabeeah signed the agreement with UNOPS Executive Director Jorge Moreira da Silva.

The project, which is set to benefit 844,778 individuals, aims to enhance the capacity of high-quality emergency and essential healthcare facilities for children in affected areas.

This will be achieved by supplying specialized medical equipment to the pediatric intensive care units of three hospitals in Hama and the pediatric cardiac surgery department in Aleppo.

 


Saudi authorities launch Super Yacht Arabia

The region offers a blend of cutting-edge technology and great natural beauty, such as giant coral reefs and private islands.
The region offers a blend of cutting-edge technology and great natural beauty, such as giant coral reefs and private islands.
Updated 27 September 2025

Saudi authorities launch Super Yacht Arabia

The region offers a blend of cutting-edge technology and great natural beauty, such as giant coral reefs and private islands.
  • Saudi Tourism Authority CEO Fahd Hamidaddin said the Saudi Red Sea was ready to welcome the global yachting community, supported by an investment of more than SR84 billion ($22.4 billion) and a coastline stretching 1,800 km

MONACO: The Saudi Tourism Authority announced the launch of its international Super Yacht Arabia campaign at the Monaco Yacht Show.

The campaign aims to position the Saudi Red Sea as a new global destination for maritime and luxury cruising, the Saudi Press Agency reported.

The region offers a blend of cutting-edge technology and great natural beauty, such as giant coral reefs and private islands. The campaign also showcases modern ports, sea lanes and exclusive offers.

Saudi Tourism Authority CEO Fahd Hamidaddin said the Saudi Red Sea was ready to welcome the global yachting community, supported by an investment of more than SR84 billion ($22.4 billion) and a coastline stretching 1,800 km.

The Monaco show was the perfect platform to showcase the Red Sea’s potential as a new yachting destination, he said.

The waterway represents a strategic growth opportunity in line with Saudi Vision 2030, due to its geographic location, scalable infrastructure and strong government support.