萝莉视频

Franchises boosting Saudi economy, as Kingdom dominates half of MENA鈥檚 $30bn market

Franchises boosting Saudi economy, as Kingdom dominates half of MENA鈥檚 $30bn market
McDonald's chain restaurants in Dammam, 萝莉视频. Shutterstock
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Updated 07 March 2025

Franchises boosting Saudi economy, as Kingdom dominates half of MENA鈥檚 $30bn market

Franchises boosting Saudi economy, as Kingdom dominates half of MENA鈥檚 $30bn market

JEDDAH: Franchises are proving increasingly vital to 萝莉视频鈥檚 economic development, driving employment, government revenue, and cultural transformation in a youthful nation.

Economic experts have told Arab News that the introduction of a law in 2019, followed by expansion of regulations the following year, helped open the Kingdom up to international businesses, as well as strengthened the relationship between franchisors and franchisees.

These moves, together with the economic expansion of 萝莉视频 as part of the Vision 2030 initiative, means the Kingdom now accounts for nearly half of the $30 billion franchise market in the Middle East and Africa, according to Yaseen Ghulam, associate professor of economics at Riyadh-based Al-Yamamah University.

He told Arab News there is consensus among researchers and industry observers that franchise businesses are expected to grow by more than 20 percent per annum for the coming five years and beyond.

鈥淭his presents an exceptional opportunity for international brands to enter the Kingdom through franchising, given the fact that European and North American consumer markets are struggling due to economic uncertainty, unemployment, and higher cost of living,鈥 Ghulam said.

He added that franchise registrations in the Kingdom stood at 1,788 by the end of the third quarter of 2024, up from just 185 three years earlier.

With 1,232 entries, the accommodation and food services sector 鈥 which includes lodging facilities, dining establishments, and enterprises associated with tourism 鈥 led the registrations, the associate professor said.




Yaseen Ghulam, associate professor of economics and director of research at the Riyadh-based Al-Yamamah University. Supplied

He added that the wholesale and retail division came in second with 689, and the transport and storage sector with 257. An important element of this development, he noted, is more widespread activity, covering almost all major cities, rather than clustered around one particular region or sector.

鈥淲ith 647 franchise registrations, Riyadh has led the field, followed by Makkah with 363, and the Eastern Province with 225. According to some estimates, over 1,200 brands are available for franchising, and the franchising sector in 萝莉视频 is offering over 10,000 business opportunities.鈥

Ghulam noted that more than 600 international and 380 local franchise brands are present in the Kingdom, according to the Small and Medium Enterprises General Authority, known as Monsha鈥檃t.

Abdullah Al-Maghlouth, a member of the Saudi Economic Association, told Arab News that government support for SMEs through streamlined processes and a business-friendly environment has helped drive the franchise sector.聽

He added that the 2019 law bolstered the Kingdom鈥檚 business ecosystem, attracting local and international investments through a clear legal framework.

鈥淭he 2020 executive regulations complement this by providing a comprehensive legal environment that facilitates franchise operations and ensures guarantees for all parties involved. This enhances transparency between franchisors and franchisees, making the Saudi market increasingly appealing to investors,鈥 Al-Maghlouth said.

Reflecting on the key factors driving growth in the sector in the Kingdom, Ghulam said Monsha鈥檃t鈥檚 Franchise Center is 鈥渁ggressively advancing entrepreneurship鈥 through different programs, such as Tomoh.聽

He added that trademarks are now fully protected thanks to the Kingdom鈥檚 recent successful implementation of an intellectual property rights plan, with online portals making trademark registration and protection simple and accessible.聽

Financial guarantees provided by the Kafalah program are also proving to be a factor in sourcing finance from local investors, Ghulam said, and he noted that the Social Development Bank has played a significant role in advancing franchising in the Kingdom.聽

The institution provides financing solutions ranging from SR150,000 ($40,000) to SR4 million with a maximum financing length of 8 years as part of its program to assist new franchise developments and expansion.

鈥淎nother significant step in bolstering the franchise community is the founding of the Saudi Franchise Association, the Kingdom鈥檚 first specialized association. It has worked to promote the idea and culture of business excellence since its foundation. Additionally, it has organized numerous seminars and workshops and signed various partnerships with colleges and chambers of commerce,鈥 said Ghulam.

Arrangements are also in place in 萝莉视频 to support franchise business and provide consulting. For both domestic and international businesses, Arab Franchise Marketing Corporation provides media platforms, administrative and legal services, and new franchise opportunities. 鈥淭hrough useful solutions, they work with a profit system to grow the franchise market in the MENA area, especially in 萝莉视频,鈥 said the associate professor.

Highlighting how Saudi Vision 2030 has influenced the development of the franchise market, Ghulam said that the objectives of 萝莉视频鈥檚 Vision 2030 are to invest in globally competitive industries, diversify the country鈥檚 economy, boost the private sector, and create jobs.

鈥淔ollowing this, one important economic area that is highlighted in Vision 2030 is franchising. For the success of the Vision, a comprehensive legal, regulatory, financial, and economic set up was needed and has been established for the promotion of the private sector to diversify the economy and reduce dependence on the oil sector,鈥 he said.

The development, he added, of the basic and changed framework has indeed helped the private sector grow in the last few years.

Ghulam said that the franchising industry has greatly benefited from Vision 2030, with support mechanisms, new institutions, and financial aid serving as key enablers.

He added that investment in mega projects, sports events, and facilities has created youth employment, raised real wages, and driven demand for sectors like education, health, dining, beauty, and fitness.

This has attracted international franchisors and local investors, fueling significant growth in the sector.

Ghulam emphasized that Vision 2030 has also shifted the mindset of Saudi youth, encouraging private sector roles and self-employment through franchising, offering substantial returns on investment.

He advised foreign brands seeking to expand into the Saudi franchise market that there is significant potential in sectors such as food, retail, and education, as well as health, fitness, and sports.

鈥淢ore specifically, customers are quite fond of education franchises, including both domestic and international franchises that focus on training, early childhood care, development centers, and tutoring,鈥 Ghulam said.

He continued that 萝莉视频鈥檚 focus on health-related industries has driven high demand for gyms, nutritious food franchises, and medical services, adding that loosened social regulations, particularly for women, and government support for regional designers have boosted the retail sector, particularly fashion.

Al-Maghlouth agreed that beyond traditional sectors like tourism, hospitality, and food, the Saudi franchise market will continue to expand into emerging fields such as technology, education, and healthcare.

鈥淭he supportive legal framework will continue to enhance market transparency and drive growth in economic activities, fostering a sustainable investment environment. This will not only benefit all stakeholders but also solidify 萝莉视频鈥檚 position as a leading investment destination in the region.鈥 he said.


Closing Bell: Saudi main index slips to close at 10,964

Closing Bell: Saudi main index slips to close at 10,964
Updated 20 July 2025

Closing Bell: Saudi main index slips to close at 10,964

Closing Bell: Saudi main index slips to close at 10,964
  • Parallel market Nomu lost 0.48% to close at 27,162.60
  • MSCI Tadawul Index shed 0.4% to close at 1,405.02

RIYADH: 萝莉视频鈥檚 Tadawul All Share Index slipped on Sunday, losing 42.27 points, or 0.38 percent, to close at 10,964.71.

The total trading turnover of the benchmark index was SR3.2 billion ($856 million), as 65 of the stocks advanced and 182 retreated. 

The Kingdom鈥檚 parallel market Nomu lost 132.37 points, or 0.48 percent, to close at 27,162.60. This comes as 27 of the listed stocks advanced while 51 retreated. 

The MSCI Tadawul Index lost 5.85 points, or 0.41 percent, to close at 1,405.02. 

The best-performing stock of the day was Tourism Enterprise Co., whose share price rose 9.2 percent to SR0.95. 

Other top performers included National Metal Manufacturing and Casting Co., whose share price rose 9.03 percent to SR16.91 , and Arab Sea Information System Co., whose share price increased 6.27 percent to SR5.59.

Fawaz Abdulaziz Alhokair Co., or Cenomi Retail, recorded the most significant drop, falling 9.95 percent to SR29.70.

SHL Finance Co. also saw its stock price fall 6.99 percent to SR21.70.

Alandalus Property Co. witnessed a decline of 6.31 percent to SR19.90.

On the announcements front, Aldrees Petroleum and Transport Services Co. disclosed its interim financial results for the period ending on June 30. 

According to a Tadawul statement, the firm recorded a net profit of SR99.7 million during the second quarter of the year, reflecting a 20.98 percent increase compared to the same period a year earlier.

The climb is mainly attributed to higher sales in the petrol and transport divisions, along with increased income from deposits, sukuk, and other sources, despite a decline in returns from the joint venture investment.

Marketing, selling, general, and administrative financing costs, along with Zakat expenses, have all risen. The total comprehensive income for the current quarter increased compared to the same quarter last year, primarily due to the remeasurement of employee-defined benefit obligations.

Aldrees Petroleum and Transport Services Co. ended the session at SR129.20, down 0.78 percent.

Cenomi Retail announced that it has been notified by a number of its substantial shareholders regarding the signing of a share purchase agreement with Al Futtaim Retail Co. for the sale of part of their stake in Cenomi Retail to Al Futtaim. 

According to a bourse filing, under the terms of the deal, the selling shareholders will transfer 57.3 million shares, representing 49.95 percent of the company鈥檚 total share capital, to Al Futtaim in a private transaction valued at SR2.52 billion, with each share priced at SR44.

Saudi Exchange has also announced the listing of Sport Clubs Co. shares on the main market on July 22.


萝莉视频 approves new Dammam-based budget airline backed by Air Arabia

萝莉视频 approves new Dammam-based budget airline backed by Air Arabia
Updated 57 min 10 sec ago

萝莉视频 approves new Dammam-based budget airline backed by Air Arabia

萝莉视频 approves new Dammam-based budget airline backed by Air Arabia
  • Eastern Province governor unveils $426 million aviation development package

RIYADH: 萝莉视频 has granted a low-cost airline license to an Air Arabia-led consortium, aiming to boost air connectivity, create jobs, and upgrade transport in the Eastern Province. 

The new carrier, a joint venture between the UAE-based budget airline, KUN Investment Holding, and Nesma, will be headquartered at Dammam鈥檚 King Fahd International Airport. It is expected to operate both domestic and international routes, helping expand access and competition in the Kingdom鈥檚 growing aviation market. 

According to the General Authority of Civil Aviation, the new airline aims to serve 24 domestic and 57 international destinations, transporting around 10 million passengers annually. Its operations will be supported by a fleet of 45 aircraft and are projected to create more than 2,400 direct jobs, aligning with 萝莉视频鈥檚 Vision 2030 goals to boost the non-oil economy and local employment. 

In a statement, GACA stated: 鈥淭his move aims to enhance air connectivity in the Eastern Province, increase seat capacity, and provide passengers with competitive options.鈥  

The announcement comes as part of broader efforts to transform 萝莉视频 into a regional aviation hub. The country plans to handle 330 million passengers and transport 4.5 million tons of air cargo annually by 2030, under the National Strategy for Transport and Logistics Services. 

As part of this strategy, Eastern Province Gov. Prince Saud bin Naif bin Abdulaziz also inaugurated the master plans for King Fahd International, Al-Ahsa, and Al-Qaisumah airports, alongside a new corporate identity for Dammam Airports Co. The governor also launched a SR1.6 billion ($426 million) development package covering 77 infrastructure projects to improve passenger experience and airport services.   

King Fahd International Airport handled 12 million passengers in 2024, up 15 percent from the previous year, with over 99,000 flights recorded, according to data from Dammam Airports Co. The airport also set a daily passenger traffic record, surpassing 50,000 travelers in a single day for the first time.  

With air traffic steadily rising and infrastructure rapidly expanding, the introduction of a new budget airline based in Dammam is expected to solidify the region鈥檚 position as a key aviation gateway and support 萝莉视频鈥檚 ambitions to lead the Middle East civil aviation sector by the end of the decade. 


Boeing, Alphavest to launch 5 excellence centers in Morocco

Boeing, Alphavest to launch 5 excellence centers in Morocco
Updated 20 July 2025

Boeing, Alphavest to launch 5 excellence centers in Morocco

Boeing, Alphavest to launch 5 excellence centers in Morocco
  • Move aims to elevate North African country鈥檚 position in global aerospace value chain
  • Two parties will collaborate to enhance logistics capabilities

JEDDAH: Morocco is set to enhance its global aerospace profile through a new partnership between Alphavest Capital and Boeing, which will launch five centers of excellence dedicated to engineering and high-precision manufacturing.

The Casablanca-based investment firm and the US multinational corporation have signed a memorandum of understanding to jointly develop aerospace centers in Morocco. This move is also poised to significantly elevate the North African country鈥檚 position in the global aerospace value chain.

The two parties will collaborate to enhance logistics capabilities, with a focus on engineering for airplane transport systems, including tubes, ducts, hoses, fittings, complex standard machined parts and sheet metal, secondary structures, particularly composite components, and metal processing and distribution.

The development, part of a 2016 agreement between Boeing and Moroccan authorities, highlights the manufacturing company鈥檚 commitment to strengthening the country鈥檚 industrial base and supply chains.

Majid Benmlih, chairman and CEO of Alphavest, said the 鈥渉istoric鈥 agreement with Boeing marks Morocco鈥檚 emergence on the global aerospace stage.

Moroccan asset management firm Alphavest Capital and aircraft manufacturer Boeing have signed a deal to collaborate on creating five aerospace excellence centers in Morocco. Alphavest

鈥淚t highlights the kingdom鈥檚 position as a best-value destination for aerospace in terms of risk, quality, cost, and delivery,鈥 he said. 鈥淭his agreement is the result of several years of collaboration between Alphavest Capital and Boeing, especially through the creation and growth of TDM Aerospace.鈥

Established in 2017 through a partnership between the Moroccan Aerospace Investment Co. and international entrepreneurs, TDM Aerospace is Morocco鈥檚 first locally owned Tier 1 supplier, specializing in tube and duct assemblies for Boeing and other clients. 

Morocco hosts 150 aerospace firms that generate 鈧2.5 billion ($2.7 billion) annually and employ 26,000 workers across key cities. The sector focuses on fuselages, structural components, cabin interiors, and wiring systems.

With competitive costs and a workforce that trains 23,000 engineers annually, the nation aims to expand into cabin outfitting, landing gear, and commercial aircraft assembly within the next decade.

Ihssane Mounir, senior vice president of global supply chain and fabrication at Boeing Commercial Airplanes, said they are proud to partner with Alphavest to further develop Morocco鈥檚 aerospace supply chain capabilities and cultivate a high-performing, skilled workforce.

鈥淭his agreement reinforces our commitment to supporting the Kingdom鈥檚 vision of establishing Morocco as a key player in the global aerospace industry,鈥 Mounir added.


萝莉视频鈥檚 industrial, logistics sectors add $263bn to non-oil GDP in 2024

萝莉视频鈥檚 industrial, logistics sectors add $263bn to non-oil GDP in 2024
Updated 20 July 2025

萝莉视频鈥檚 industrial, logistics sectors add $263bn to non-oil GDP in 2024

萝莉视频鈥檚 industrial, logistics sectors add $263bn to non-oil GDP in 2024
  • Contribution of non-oil activities to broader GDP reached 55%
  • Non-oil exports reached a total value of SR514 billion in 2024

RIYADH: 萝莉视频鈥檚 National Industrial Development and Logistics Program contributed SR986 billion ($262.8 billion) to the Kingdom鈥檚 non-oil gross domestic product in 2024, accounting for 39 percent of the total, according to the program鈥檚 annual performance report. 

This figure marks an increase from SR949 billion in 2023 and underscores NIDLP鈥檚 central role in advancing the goals of Vision 2030 to diversify the Saudi economy beyond oil. 

The report highlighted substantial progress across the program鈥檚 strategic sectors 鈥 industry, mining, energy, and logistics 鈥 demonstrating what NIDLP described as a 鈥渜ualitative transformation鈥 in the national economy. 

The total contribution of non-oil activities to the broader GDP reached 55 percent, with the manufacturing sector alone growing by 4 percent, and both mining and transport/storage sectors expanding by 5 percent. 

萝莉视频鈥檚 broader economic performance in 2024 reflected resilience amid oil market fluctuations, with overall GDP growing by 1.3 percent for the year, driven primarily by expansion in non-oil sectors, according to data from the General Authority for Statistics. 

Launched in 2019, NIDLP aims to integrate key sectors and leverage local content and the Fourth Industrial Revolution to build a diversified and value-added economic base. 

The 2024 report details a range of achievements that indicate continued momentum toward these long-term economic transformation goals. 

"The number of executive initiatives under the program reached 284 by the end of 2024, of which 163 have been completed, with a completion rate of 57 percent, confirming the pace of achievement and the program鈥檚 ability to deliver impact,鈥 the report quoted Minister of Industry and Mineral Resources Bandar Alkhorayef, also chairman of the NIDLP Committee, as saying.  

鈥淭he total number of employees in NIDLP sectors surpassed 2.43 million, including more than 508,000 new jobs created during the year. Among those, over 81,000 were taken up by Saudi nationals,鈥 he added in the report. 

Non-oil exports reached a total value of SR514 billion in 2024, reflecting a 13.2 percent year-on-year increase. 

Of this, SR217 billion came from non-oil goods exports, which rose by 4 percent. 

Re-exports surged 42 percent to reach SR90 billion, while services exports climbed 14 percent to SR207 billion. 

Chemicals topped the export categories with SR78.5 billion, followed by electrical equipment at SR42.9 billion, metals and metal products at SR23.3 billion, and food and beverage products at SR10.5 billion. 

The labor market also saw strong gains. Total employment across NIDLP sectors reached 2.433 million workers in 2024. 

The program created more than 508,000 new jobs last year, including over 81,000 roles for Saudi nationals 鈥 42,000 for men and 39,000 for women. 

Key employment drivers included manufacturing, mining and quarrying, electricity and gas, and logistics. 

Non-government investments in program sectors reached SR665 billion. The Saudi Industrial Development Fund鈥檚 cumulative loan approvals totaled SR198 billion, while export credit facilities issued by the Saudi Export-Import Bank stood at SR69.14 billion. 

Industrial activity expanded significantly, with 12,589 industrial establishments recorded by year-end. 

The number of ready-built factories reached 1,511. Non-government investments in industrial cities and special zones totaled a cumulative SR1.41 trillion.    

The local defense industry also advanced, with cumulative sales by domestic companies hitting SR34.32 billion. 

The national industrial strategy continues to push for the localization of supply chains in sectors like medical supplies, automotive, energy-related products, and petrochemicals. 

In renewable energy, the program recorded significant progress. Total renewable energy capacity initiated in 2024 reached 20 gigawatts, including 3.7 GW of new solar project agreements and 3.6 GW of new commercial operations. 

The lowest recorded wind energy cost globally was also achieved, at 5.87 halalas per kilowatt-hour. These efforts contributed to an annual carbon emissions reduction of approximately 1.7 million tonnes. 

In mining, exploration spending reached SR228 per sq. km. The number of mining sites offered for competitive bidding increased 380 percent from the previous year. 

The sector aims to contribute SR176 billion to GDP and create 219,000 jobs by 2030. 萝莉视频 was ranked second globally for mining license environment quality, the report stated. 

Logistics witnessed similar advances. A total of 1,056 logistics licenses were issued, while re-export logistics centers expanded to 23 in 2024, up from just two in 2019. 

Port utilization rose to 64 percent, compared to a baseline of 50.2 percent. Customs clearance time was reduced to just two hours, and container throughput reached 7.5 million units. 

Key performance indicators exceeded several targets. Military industrialization localization reached 19.35 percent, surpassing the 12.5 percent goal and up from a 7.7 percent baseline. 

Local content in non-oil sectors reached SR1.231 trillion, above the target of SR1.11 trillion. The number of final licenses issued for promising industries hit 3,107, compared to a target of 845 and a baseline of 169. 

Cumulative exports of promising industries reached SR135.6 billion, exceeding the target of SR98.7 billion. 

The number of re-export-linked logistics centers also surpassed targets, with 23 centers established versus a target of 16. 

At the highest level, NIDLP contributes to three primary pillars of Vision 2030: fostering a vibrant society, creating a thriving economy, and building an ambitious nation. 

One of the six first-tier Vision 2030 objectives that the program directly supports is the development and diversification of the national economy, particularly through job creation and enhanced government performance to promote social responsibility. 

NIDLP also addresses second-tier goals by strengthening private sector participation and maximizing value across key economic sectors. 

The program seeks to improve the competitiveness of 萝莉视频鈥檚 energy sector, enhance local content in oil and gas industries, and promote the development of renewable energy sources. 

Additionally, the program supports the creation of specialized economic zones and the rehabilitation of industrial cities to attract investment and facilitate growth. 

Another key strategic focus of the program is the expansion of non-oil sectors, including mining and downstream industries. 

NIDLP targets the localization of high-potential sectors such as advanced manufacturing and defense industries, while increasing local content across non-oil value chains. 

These initiatives are designed to unlock the full economic potential of the Kingdom鈥檚 natural resources and industrial capabilities. 

As part of its logistics mandate, the program also works to establish and improve the performance of logistics hubs, while enhancing domestic, regional, and international connectivity across trade and transport networks.   

These efforts are central to NIDLP鈥檚 ambition to solidify 萝莉视频鈥檚 position as a global logistics hub, reinforcing the Kingdom鈥檚 strategic role in global supply chains. 

Overall, the program encompasses 96 detailed targets at the third level of Vision 2030 planning, 12 of which are directly linked to NIDLP initiatives. 

These targets serve as the operational backbone for achieving the broader national goals of economic diversification and industrial competitiveness. 


Oman鈥檚 telecom sector powers ahead with surge in IoT, mobile connections

Oman鈥檚 telecom sector powers ahead with surge in IoT, mobile connections
Updated 20 July 2025

Oman鈥檚 telecom sector powers ahead with surge in IoT, mobile connections

Oman鈥檚 telecom sector powers ahead with surge in IoT, mobile connections
  • Momentum backed by substantial public investment
  • Government aims to digitize approximately 80% of services by 2025

JEDDAH: Oman鈥檚 telecom sector grew 15.2 percent by May, with mobile subscriptions reaching 8.13 million and Internet of Things connections rising to 1.55 million amid digital expansion and smart tech adoption, official data showed.

IoT subscriptions surged by 118.7 percent, highlighting the growing demand for smart connectivity across sectors such as logistics, utilities, and manufacturing, the National Center for Statistics and Information said.

Oman鈥檚 rapidly expanding digital infrastructure is central to Vision 2040, which focuses on innovation, economic diversification, and improved public services. Meanwhile, growth in fiber optic and fixed 5G subscriptions highlights the shift toward advanced, high-speed connectivity.

According to Mordor Intelligence, a global market research and consulting firm, this momentum is backed by substantial public investment.

In 2022, the government announced a $441.5 million digital transformation initiative to modernize the public sector and deliver seamless smart services to citizens and businesses.

鈥淭his commitment is further reinforced by the national Digital Economy Program鈥檚 ambitious targets under Oman Vision 2040, which projects the digital economy鈥檚 contribution to gross domestic product to rise from 3 percent in 2025 to 5 percent in 2030, ultimately reaching 10 percent by 2040,鈥 Mordor said in a report on the Gulf state鈥檚 information and communication technology market.

The sultanate鈥檚 digital transformation efforts are further underscored by the Government Digital Transformation Program, known as Tahawul. Oman鈥檚 Ministry of Transport, Communications, and Information Technology

The research firm added that the government鈥檚 digitalization drive includes a goal of digitizing approximately 80 percent of services by 2025, laying a robust foundation for long-term technological progress across sectors.

Further data from NCSI, also published by the Oman News Agency, showed postpaid mobile subscriptions climbed by 5.6 percent to over 1.23 million by the end of May, compared to the same period last year. Prepaid mobile subscriptions also rose, up 3.1 percent to more than 5.33 million.

Mobile broadband Internet subscriptions reached 5.41 million, while fixed broadband subscriptions increased by 2.6 percent year-on-year to 588,015.

Within the fixed Internet segment, fiber optic services grew by 11.4 percent to 339,279 subscriptions.

Fixed 5G connections rose by 2.1 percent to 215,850. However, legacy technologies are on the decline, with fixed 4G subscriptions falling by 38.1 percent to 19,654, digital user lines dropping by 50.8 percent to 11,806, and satellite Internet accounts shrinking by 2.1 percent to 653.

Other Internet services, such as powerline, Ethernet, and leased lines, also contracted by 12 percent, totaling only 773 subscriptions by the end of the fifth month.

The sultanate鈥檚 digital transformation efforts are further underscored by the Government Digital Transformation Program, known as Tahawul, which reached 73 percent overall performance by November, up from 53 percent the previous year.

The government has streamlined and digitalized thousands of public services, with four key entities, including the Telecommunications Regulatory Authority, achieving advanced digital excellence.

The progress aligns with Oman Vision 2040鈥檚 priorities and is supported by major digital infrastructure projects, such as the upcoming unified e-government portal and the National Digital Integration Platform, which has processed over 1.4 billion data transactions.

The surge in digital government transactions, reaching nearly 27 million in 2024, reflects the growing public adoption of smart services. By 2025, 80 percent of essential government services are expected to be fully online.